Tim Cook, the CEO of Apple, has recently invested in shares of Nike, a popular athletic company that has seen a significant drop in its stock price over the past four years.
According to a new filing with the Securities and Exchange Commission (SEC), Cook purchased 50,000 shares of Nike’s Class B common stock at $58.97 per share last month. This $2.94 million investment brings Cook’s total ownership of Nike shares to 105,480, valued at approximately $5.50 million at current market prices.
Cook is not the only prominent investor showing confidence in Nike despite its recent stock price decline. Billionaire Paul Tudor Jones’s Tudor Investment has placed call options covering over 1 million shares of Nike, worth $71.63 million, in Q3 of 2025. Additionally, the asset manager holds 140,700 Nike puts worth $9.811 million as a hedge, along with owning 26,447 Nike shares valued at $1.844 million.
In options trading, a call option gives the buyer the right, but not the obligation, to buy an asset at a specified price. On the other hand, a put option can act as a hedge for an entity’s existing stock holdings if the asset’s price falls below a certain level.
Currently, Nike is trading at $63.10, with its Class B common stock priced at $52.22.
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